Export Promotion is aimed at realizing and expanding the export potential of the economy of the Republic of Armenia, positioning and ensuring the entry of local goods and services into target markets, diversifying the geography of exports, as well as enhancing the competitiveness of local manufacturers on international trade platforms and deepening B2B cooperation with foreign partners.

To ensure the coordinated development of the sector, the Division has developed the Strategic Program for Export Promotion of the Republic of Armenia for 2025-2030, which was approved by Decree N 1068-L of the Government of the Republic of Armenia on July 31, 2025.

To achieve the defined strategic goals, the state support programs implemented by the Division are focused on:

• Participation in and organization of exhibitions: Organizing international exhibitions in Armenia and foreign countries, as well as supporting the participation of local companies (with unified national pavilions).
• Business conferences and B2B meetings: Organizing and supporting participation in business conferences, forums, B2B meetings, presentations, and other similar events in Armenia and abroad.
• PR and raising awareness: Increasing the recognizability of Armenian products and services in foreign markets, popularizing them, and shaping a positive consumer opinion.

The implementation of these programs is aimed at promoting local products, attracting foreign distributors and potential buyers, increasing export volumes, and diversifying export markets.